Battle Log #1 – What kind of an idiot starts a marketing agency in Finland in 2026?

V-Lance Battle Log #1 – What kind of an idiot starts a marketing agency in Finland in 2026?

The economy is stumbling.
Companies are cautious.
People are unemployed.
And right about then, marketing is always the first thing to get cut.

On top of that, some conehead goes and starts a video blog. And a marketing agency.

From these starting points begins the V-Lance Battle Log series, where things more or less openly documented are:

  • the adventure of everyday life as a first-time entrepreneur
  • the highs & lows of entrepreneurship and real, hands-on experiences
  • all kinds of rambling about sales, marketing, and life — less polished, more real

In the first episode, I (maybe) answer questions like:

  • why a Fractional CMO might be the key to happiness in this exact economic climate
  • what now, what’s next?

That is, if you understand Finnish.

📺 The full Battle Log #1 is on YouTube now!

If you’re building a business, struggling with marketing, or just curious to follow the adventure of a solo entrepreneur — this series is for you.